Mr. S.Dawood ali


S.Dawood ali is an Assistant Professor in Jamal Institute of Management, Trichy, Tamil Nadu, India. He is having more than 6 Years of Teaching experience . He doing his doctorate in Management from Bharathidasan University. He has completed his M.B.A,.M.phil from Bharathidasan University, Tiruchirappalli . He is a specialist in Marketing.. At present, he is doing research in Brand equity and he published Four papers in International and National publications in reputed Journals.


AREAS OF INTEREST AND SPECIALIZATION

Project Done inMaster Degree:: A Study on Customer preference towards Indian bank at Trichy
Thesis topic : A Study on consumer based brand equity of Beverages in Tamil nadu


Specialization:
Marketing
Marketing Research
Advertising
Consumer behavior
Soft skills
Business Statistics
Quantitative Techniques
Communication skill

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